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	<description>the art and tech of engagement, influence, and politics</description>
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		<item>
		<title>Case Study: The Barack Obama Strategy</title>
		<link>http://conwaystrategic.wordpress.com/2009/02/23/case-study-the-barack-obama-strategy/</link>
		<comments>http://conwaystrategic.wordpress.com/2009/02/23/case-study-the-barack-obama-strategy/#comments</comments>
		<pubDate>Mon, 23 Feb 2009 04:25:47 +0000</pubDate>
		<dc:creator>margaret</dc:creator>
				<category><![CDATA[social change]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://conwaystrategic.wordpress.com/?p=78</guid>
		<description><![CDATA[Saw this via Politics Online.  An incredibly detailed slideshow of the Obama communications strategy&#8211;both online and off.  Has lots of stats about the online strategy, with some mind-blowing comparisons to the McCain numbers.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conwaystrategic.wordpress.com&amp;blog=4513633&amp;post=78&amp;subd=conwaystrategic&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">margaret</media:title>
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		<title>How to Reach Baby Boomers with Social Media &#8211; ReadWriteWeb</title>
		<link>http://conwaystrategic.wordpress.com/2009/02/21/how-to-reach-baby-boomers-with-social-media-readwriteweb/</link>
		<comments>http://conwaystrategic.wordpress.com/2009/02/21/how-to-reach-baby-boomers-with-social-media-readwriteweb/#comments</comments>
		<pubDate>Sat, 21 Feb 2009 17:23:56 +0000</pubDate>
		<dc:creator>margaret</dc:creator>
				<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://conwaystrategic.wordpress.com/?p=76</guid>
		<description><![CDATA[Repost from From Sarah Perez over at ReadWriteWeb: A new report from Forrester Research revealed some surprising information: apparently Baby Boomers aren&#8217;t exactly the technology Luddites that people think they are. In fact, more than 60 percent of those in &#8230; <a href="http://conwaystrategic.wordpress.com/2009/02/21/how-to-reach-baby-boomers-with-social-media-readwriteweb/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conwaystrategic.wordpress.com&amp;blog=4513633&amp;post=76&amp;subd=conwaystrategic&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">margaret</media:title>
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		<title>Measuring Twitter Engagement : Codswallop</title>
		<link>http://conwaystrategic.wordpress.com/2009/02/02/measuring-twitter-engagement-codswallop/</link>
		<comments>http://conwaystrategic.wordpress.com/2009/02/02/measuring-twitter-engagement-codswallop/#comments</comments>
		<pubDate>Mon, 02 Feb 2009 18:37:30 +0000</pubDate>
		<dc:creator>margaret</dc:creator>
				<category><![CDATA[social media]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://conwaystrategic.wordpress.com/?p=73</guid>
		<description><![CDATA[Measuring Twitter Engagement : via Codswallop. I&#8217;ve been twittering a lot this week, and thought this post was thought provoking. It makes the point that its not followers that count, but conversations.  And it outlines some ways to measure those, &#8230; <a href="http://conwaystrategic.wordpress.com/2009/02/02/measuring-twitter-engagement-codswallop/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conwaystrategic.wordpress.com&amp;blog=4513633&amp;post=73&amp;subd=conwaystrategic&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">margaret</media:title>
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		<title>Obama Campaign&#8217;s internet dominance quantified</title>
		<link>http://conwaystrategic.wordpress.com/2009/01/28/obama-campaigns-internet-dominance-quantified/</link>
		<comments>http://conwaystrategic.wordpress.com/2009/01/28/obama-campaigns-internet-dominance-quantified/#comments</comments>
		<pubDate>Wed, 28 Jan 2009 01:55:31 +0000</pubDate>
		<dc:creator>margaret</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://conwaystrategic.wordpress.com/2009/01/28/obama-campaigns-internet-dominance-quantified/</guid>
		<description><![CDATA[Catching up on some posting.&#160; I love numbers and here are some amazing ones.&#160; The Washington Post reports that in his 21 months of campaigning, Obama raised 745 million dollars online. And check out the rest of the stats: 3 &#8230; <a href="http://conwaystrategic.wordpress.com/2009/01/28/obama-campaigns-internet-dominance-quantified/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conwaystrategic.wordpress.com&amp;blog=4513633&amp;post=62&amp;subd=conwaystrategic&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">margaret</media:title>
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		<title>10 Ways to Increase Twitter Followers</title>
		<link>http://conwaystrategic.wordpress.com/2009/01/27/10-ways-to-increase-twitter-followers/</link>
		<comments>http://conwaystrategic.wordpress.com/2009/01/27/10-ways-to-increase-twitter-followers/#comments</comments>
		<pubDate>Tue, 27 Jan 2009 00:55:05 +0000</pubDate>
		<dc:creator>margaret</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://conwaystrategic.wordpress.com/2009/01/27/10-ways-to-increase-twitter-followers/</guid>
		<description><![CDATA[via TechCrunch today:&#160; Kevin Rose: 10 Ways To Increase Your Twitter Followers: Ten Ways To Increase Your Twitter Followers: Explain to your followers what retweeting is and encourage them to retweet your links. Retweeting pushes your @username into foreign social &#8230; <a href="http://conwaystrategic.wordpress.com/2009/01/27/10-ways-to-increase-twitter-followers/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conwaystrategic.wordpress.com&amp;blog=4513633&amp;post=61&amp;subd=conwaystrategic&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">margaret</media:title>
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		<title>The 22 Step Social Media Marketing Plan</title>
		<link>http://conwaystrategic.wordpress.com/2008/11/07/the-22-step-social-media-marketing-plan/</link>
		<comments>http://conwaystrategic.wordpress.com/2008/11/07/the-22-step-social-media-marketing-plan/#comments</comments>
		<pubDate>Fri, 07 Nov 2008 19:18:08 +0000</pubDate>
		<dc:creator>margaret</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://conwaystrategic.wordpress.com/?p=49</guid>
		<description><![CDATA[via Mashable, here’s a framework of 22 social media marketing strategies to consider with notable brand examples.  For an even LONGER, way longer list, check out Peter Kim&#8217;s list here. 1. Blogs (Johnson &#38; Johnson, Delta Air Lines) 2. Bookmarking/Tagging &#8230; <a href="http://conwaystrategic.wordpress.com/2008/11/07/the-22-step-social-media-marketing-plan/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conwaystrategic.wordpress.com&amp;blog=4513633&amp;post=49&amp;subd=conwaystrategic&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">margaret</media:title>
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		<title>5.4M Facebookers Say They Voted Yesterday</title>
		<link>http://conwaystrategic.wordpress.com/2008/11/06/54m-facebookers-say-they-voted-yesterday/</link>
		<comments>http://conwaystrategic.wordpress.com/2008/11/06/54m-facebookers-say-they-voted-yesterday/#comments</comments>
		<pubDate>Thu, 06 Nov 2008 20:40:50 +0000</pubDate>
		<dc:creator>margaret</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[election]]></category>
		<category><![CDATA[socialnetworking]]></category>

		<guid isPermaLink="false">http://conwaystrategic.wordpress.com/?p=47</guid>
		<description><![CDATA[via Hotline on Call Barry Schnitt, a spokesman for Facebook, passes along additional election-related statistics: -Preliminary data shows an increase of more than 20% in activity on the site on Election Day vs. last Tuesday (measured by page views). -More &#8230; <a href="http://conwaystrategic.wordpress.com/2008/11/06/54m-facebookers-say-they-voted-yesterday/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conwaystrategic.wordpress.com&amp;blog=4513633&amp;post=47&amp;subd=conwaystrategic&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">margaret</media:title>
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		<title>Twitter Vote Report Will Track Election Day Shadiness and Long Lines</title>
		<link>http://conwaystrategic.wordpress.com/2008/10/29/twitter-vote-report-will-track-election-day-shadiness-and-long-lines/</link>
		<comments>http://conwaystrategic.wordpress.com/2008/10/29/twitter-vote-report-will-track-election-day-shadiness-and-long-lines/#comments</comments>
		<pubDate>Wed, 29 Oct 2008 22:13:57 +0000</pubDate>
		<dc:creator>margaret</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[organizing]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://conwaystrategic.wordpress.com/?p=39</guid>
		<description><![CDATA[Now this is a good use of Twitter!  from Mashable&#8230; &#8220;While substantial efforts are made to get people to actually go to the polls and vote, once they get there, a lot of things can go wrong – broken machines, &#8230; <a href="http://conwaystrategic.wordpress.com/2008/10/29/twitter-vote-report-will-track-election-day-shadiness-and-long-lines/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conwaystrategic.wordpress.com&amp;blog=4513633&amp;post=39&amp;subd=conwaystrategic&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>1</slash:comments>
	
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			<media:title type="html">margaret</media:title>
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		<title>Is Technology the Catalyst for Mixing Politics and Brands?</title>
		<link>http://conwaystrategic.wordpress.com/2008/10/09/is-technology-the-catalyst-for-mixing-politics-and-brands/</link>
		<comments>http://conwaystrategic.wordpress.com/2008/10/09/is-technology-the-catalyst-for-mixing-politics-and-brands/#comments</comments>
		<pubDate>Thu, 09 Oct 2008 18:59:50 +0000</pubDate>
		<dc:creator>margaret</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://conwaystrategic.wordpress.com/?p=35</guid>
		<description><![CDATA[From Ad Age, making the point the corporations usually stay away from politics. Here, BK is jumping right in (although in a non-partisan way) and working with Rock the Vote. I don&#8217;t know that this is a reflection of the &#8230; <a href="http://conwaystrategic.wordpress.com/2008/10/09/is-technology-the-catalyst-for-mixing-politics-and-brands/">Continue reading <span class="meta-nav">&#8594;</span></a><img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conwaystrategic.wordpress.com&amp;blog=4513633&amp;post=35&amp;subd=conwaystrategic&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">margaret</media:title>
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		<media:content url="http://conwaystrategic.files.wordpress.com/2008/10/bk100908big.jpg" medium="image">
			<media:title type="html">BK</media:title>
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		<title>Election ‘08 for iPhone Offers Up-to-the-minute Political Info</title>
		<link>http://conwaystrategic.wordpress.com/2008/10/09/election-%e2%80%9808-for-iphone-offers-up-to-the-minute-political-info/</link>
		<comments>http://conwaystrategic.wordpress.com/2008/10/09/election-%e2%80%9808-for-iphone-offers-up-to-the-minute-political-info/#comments</comments>
		<pubDate>Thu, 09 Oct 2008 15:42:20 +0000</pubDate>
		<dc:creator>margaret</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[tech]]></category>

		<guid isPermaLink="false">http://conwaystrategic.wordpress.com/?p=31</guid>
		<description><![CDATA[Election ‘08 for iPhone Offers Up-to-the-minute Political Info This is a very cool app for iPhones&#8211;great for the politically addicted.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=conwaystrategic.wordpress.com&amp;blog=4513633&amp;post=31&amp;subd=conwaystrategic&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">margaret</media:title>
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